Class A RV sales continuing to rise. January saw the worst of the recession pass. When a recession hits, Class A sales are the first to drop. Watching this sector of the RV market rebound is encouraging. It shows that consumers are feeling more confident in the economy and in their own future.
RV shows across the country have seen in increase in attendance and sales. January seemed to kick off the turn of the recession. While RV shows have reported an increased interest in lightweight travel trailers and pop-up campers, they have also seen Class A sales rise, however, no one quite expected the numbers that have been recorded.
According to Richard Curtain of RVIA, Class A motorhomes are expected to spike 90% in 2010 and continue to increase into 2011, although the increase for next year is expected to show a more gradual growth of 11%. Class A sales tripled in June across the country according to RVIA. With 27,000 units sold, Class A motor homes have reached their highest level in more than two years.
The Monaco line of Class A RVs has been really popular this year. Consumers are looking for quality and luxury and Monaco delivers both of those. Other popular manufacturers include Newmar and Forest River. Their brands offer all you could want in a home away from home. Some amenities include leather couches, leather driver and passenger seats, 26″ LCD TVs, cherry wood cabinetry, tile floors and more. At this level, there’s nothing you could want that you can’t have.
The trend is balanced by the popularity of lightweight travel trailers that have also jumped sales this year. Environmentally minded vacationers are going with the less-is-more philosophy. People are taking vacations closer to home and spending less money when the do travel. For the eco-traveler, saving gas and using the least resources possible is a high priority.
Why the gap in interest? High-end items are the first to go when people are unsure of the economy. Those with money are more cautious about spending and tend to invest in properties or other venues that might bring a return on the investment. On the other hand, those struggling to get by aren’t going to spend money unnecessarily. RVs are considered luxury items. Most people do without when times get tough.
The trend of increased sales across both markets show the economy as a whole is getting stronger day by day, month by month. People are investing in their country as well as their relaxation. Vacations have been proven to increase creativity and improve mood. People are finally relaxing again.
Both high-end and economical vehicles are stealing the sales this year. Next year, sales may balance out with a more gradual rise including sales of Class B and Class C RVs and fifth wheels. There are tons of variety in cost and amenities for anyone who loves the outdoors and has an itch to travel in comfort and style.
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August 24th, 2010
Blogman
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